My Story

Hello, I’m Will, also known as “The Arcane Warlock,” and I am the CEO and Founder of Warlock Beard Co. I’m from beautiful Milford, Pennsylvania, and for the past 18 years, I have worked in the finance industry. However, my journey into beard care and natural wellness has been transformative, leading me to create something truly magical.

A few years ago, when my daughter was born, I weighed nearly 400 pounds. With two children to care for, I knew I had to make a change to be there for them and enjoy our time together. Through dedication, I embarked on a weight loss journey, transforming my diet, exercise habits, and overall lifestyle. Today, I am proud to say I have shed the weight, now maintaining under 190 pounds.

As I made these changes, I also began switching to more natural products in my life, including household cleaning products and essential oils. Alongside this transformation, I struggled with seborrheic dermatitis and relied on chemical treatments for years. About two years ago, I started exploring natural alternatives, realizing there had to be a better, more holistic way to treat my skin. Having always sported facial hair, I dove into the world of beard care. I began with one company that used high-quality carrier blends and essential oils, and I noticed a significant improvement in my skin. To deepen my understanding and broaden my experience, I explored other companies and their products, gaining valuable insights into different carrier blends and butters.

From there, my journey expanded beyond beard care. I began experimenting with small-batch natural body washes and facial washes as well, seeking out products that offered the same level of quality and natural ingredients. This allowed me to fully embrace a lifestyle centered on holistic, effective self-care solutions. Eventually, I was able to completely move away from chemical treatments.

But what truly shaped Warlock Beard Co was the time I invested in the craft itself. I immersed myself in the beard community, researching ingredients, studying their benefits, and testing countless product combinations. For years, I dedicated evenings, weekends, and late nights to refining formulas, learning the science behind carrier oils, butters, and essential oils, and running test after test until the results felt right. This wasn’t a quick idea or a side project, it’s the product of countless hours of research, trial, and passion, and it will continue to grow as I keep evolving and improving everything we make.

That’s when I knew I wanted to share my journey with others. I wanted to create my own line of magical products that could help people like me, blending quality ingredients with a touch of creativity. Warlock Beard Co was born from my love for the Destiny video game franchise, where I play as a Warlock. My vision is to provide exceptional beard products and natural body care solutions while offering a bit of education and magic for your routine.

I invite you to join me on this journey of growth and transformation. At Warlock Beard Co, outstanding customer service is at the heart of everything we do. I value your feedback, as it helps us grow together as a community.

Get ready to unleash the magic of your beard!